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Posts in Sales
Have You Ignored Marketing Your Business?

In the past few weeks, I've been brainstorming about ways to strategically position my business for growth. I want to increase volume per client and widen my geographical market. I also want to be sure the message my business gives about its services, customer experience, and expectations are clear and correct. I have to admit, it's has been a little overwhelming in restructuring and editing my working business plan. In today's atmosphere of business, an entrepreneur has to have a working business plan. Be fluid in your operations and strategy to achieve growth and generate revenue.

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Don't Be Afraid To Disqualify Prospective Clients

Do you want to make every one who asks for your product or services a client? Do you say yes to every opportunity to deliver services? Is everyone and anyone your target customer? If the answer to that last question is "No", then the answer to the first two questions should also be "No". Having a clear understanding of and a belief in the client your services were designed to help, will put you in a position to not have to compromise as an entrepreneur.

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